International Paper (IP), a global paper and packaging company, has introduced Hammermill Great White 100, which is a 100% recycled paper, to customers in North America. This recycled paper has been newly added to the product line of Hammermill Great White recycled paper.
According to the company’s Vice President for Imaging Papers, Jon Ernst, though consumers are interested to use the recycled paper products, they need assurance about the performance and quality of the product. Hammermill Great White 100 provides 99.99% jam-free guarantee paper with 92 brightness. This new paper looks sharp, runs smoothly, and is made using 100% post consumer fiber, Ernst added.
The company has manufactured the product at its mill located in Riverdale, Alabama. After huge investment, this product has been manufactured as a result of the recycled product capabilities. The company has added the Hammermill Great White 100 to its 30% and 50% recycled paper product line and this new recycled paper has earned the Forest Stewardship Council certification.
The introduction of this paper product coincides with the celebration of the 100th anniversary of Hammermill brand. Ernst stated that the Hammermill is the industry’s oldest brand, which is proved by its potential to continuously innovate and meet customer demands.