Star Coaters – a loyalty program offered by DuPont CoatingSolutions – recently hosted a trip to Europe, including a tour of a DuPont research facility in Geneva.
This was the third trip to Europe hosted by the Star CoaterSM program. The European tour is a benefit of the program that continues to be effective in solidifying strong relationships not only between DuPont and its customers, but also among the Star Coaters themselves.
A typical Star Coater member company is an innovative, forward-thinking custom coating business that looks to DuPont for assistance in improving their business. Members enjoy accumulating loyalty points for business improvement purchases, special pricing on industry-related equipment and supplies, networking and training opportunities and a certification program.
"It is an honor to host these trips for our Star Coaters. As a result, we create a special bond with our customers that might not otherwise exist,” said Trena Benson, marketing manager, DuPont CoatingSolutions.
Posted March 10th, 2008
