By Dr. Cameron Chai
General Motors has honored BASF with the “Supplier of the Year Award”. BASF has received this award for the eighth time in 10 years.
BASF’s CEO and Chairman, Hans Engel received this award for the Coatings Division of the company during the annual awards ceremony of General Motors conducted at the Detroit Institute of Arts on March 13, 2012.
Engel stated that the company leverages the power of chemistry to bring success to its customers and is grateful to earn this award once again from General Motors. He added that BASF, along with GM, will continue to produce the chemistry to promote a sustainable future.
GM is supported by the Coatings Division of BASF, wherein modern paint methods are joined with special effect technologies and pigments. BASF provides several color solutions and development potential, which help carmakers to enhance environmental performance and productivity.
For instance, BASF launched a Cathodic e-coating system, which is an eco-friendly product line of CathoGuard 800 and 900. The system is ideal for automotive surfaces and conserves cavities and edges from corrosion.
Bob Socia, Vice President of Global Purchasing and Supply Chain, stated that GM’s success in 2011 is attributed to the collaboration, dedication and commitment of the winners of the “Supplier of the Year Award” to perform beyond expectations. He added that the company will enhance the supplier relations continuously to attain an outstanding supply chain during 2012 that focuses on capacity management, quality and total expenses.