As part of its strategy to considerably improve sales and availability of its Nansulate energy-saving and protective coating line in India, Industrial Nanotech has planned to make a trade visit to the country in late October 2012.
Industrial Nanotech’s trade visit will be in conjunction with the International conference on Nanotechnology, Nanocon012, where the company will exhibit its coatings. The company’s Vice President of Business Development, Francesca Crolley commented that the initiatives taken by the company for expansion in India have paved the foundation for this trade visit. The company has received support in the country for local availability and application of its Nansulate energy-saving and protective coating line and has witnessed an increase in the number of inquiries for factory visits.
Crolley further said that while energy users and manufacturers continue to recognize the company’s low-cost advanced technology to provide protection and insulation to buildings and equipment against corrosion, they also want to learn the ways of implementing this technology in their facilities. The company has received requests for factory visits from a variety of manufacturers, including electronics, chemical, plastics, pulp and paper, and textile industries, in addition to customers for institutional associated building and realty construction applications. The response to its marketing strategy in India has been tremendous with respect to sales inquiries, as well as the request to present full length article and product information to the country’s key chemical industry publications, which is anticipated to appear in the forthcoming September and October issues. Moreover, the company has established strong affiliations with local companies to strengthen ‘on the ground’ support to increase market share by getting new businesses in the country.
Source: http://www.industrial-nanotech.com