Written by AZoMApr 14 2004
DuPont India recently launched a nationwide
sales promotion campaign for DuPont™
Teflon® car care products with its licensee,
EP Coat Surface Systems. The promotion will travel throughout India, with its
first stop in the city of Mumbai.
Promoters visited leading gas stations and spoke with car and bike
owners about the benefits of Teflon® car care products. Customers were offered a
special promotional price on the products. The promotion reached more than 8000
customers, who expressed their enthusiasm about protecting their vehicles with
Teflon® car care products.
For more information on Teflon