Nov 7 2019
This year’s Chemicals Sales & Marketing Toolbox will take place on November 14-15 in Frankfurt, Germany. We are proud to announce our cooperation with SpecialChem, who will also be among our over 25 presenters from companies such as AkzoNobel, Dow, allnex Linde, Solvay, Saba, DuPont, Bayer CropScience, and more, who will share their insights with the audience.
Bratislava -- Sales and Marketing’s Role in Mergers & Acquisition, Marketing & Sustainability, Cross-selling Opportunities to Increase Customer Loyalty, How to Become Your Customers’ First Choice - these are just some of the topics that will be discussed at our 7th Annual Chemicals Sales & Marketing Toolbox. You will be able to share your thoughts and ideas with industry experts on how to deal with disruptive technologies, increased competition, value-based pricing as well as all other related trends in either Sales or Marketing.
Last November, approximately 90 industry experts gathered in Berlin for one of the largest events for Sales & Marketing professionals in Chemicals. Attendees especially appreciated the interactive sessions, high quality speakers and networking opportunities.
This year in Frankfurt, the conference will be split up on both days into two separate streams, Sales and Marketing, to allow all attendees to focus on their respective field. Lastly, attendees will have several opportunities to choose their favorite speaker from each block and initiate an in-depth discussion with them. This way the voice of each person, not just the voice of the speakers, will be heard.
Digitalization of the Chemical Industry
SpecialChem CEO & Founder Christophe Cabarry to Discuss Top challenges and How to Overcome Them
Over the past year, digitalization within chemical companies has taken off with increasing speed. Top decision makers are now convinced that their business strategy needs to be a digital strategy. But implementing digitalization is full of challenges.
From designing new organizations and changing well-established processes to assessing the cost and return on investment for digital transformation, the challenges to overcome might feel endless.
Learn how to overcome the challenges that your company is facing, or will soon face, in your digital transformation journey. These challenges fall under four main categories: organization, resources, tools & systems, and management mindset. See real cases from chemical suppliers that are already on their digital transformation journey.
Download the program HERE.
Source: https://www.ebcg.com/