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People’s Choice At Made In Britain Awards Goes To Addmaster

Staffordshire based additive supplier Addmaster is extremely proud to announce that readers of the Mail on Sunday have voted us the People’s Choice for the first Made in Britain awards.

The awards ceremony was held in central London on January 21st at the impressive Institute of Directors (IOD) headquarters in Pall Mall. The impressive list of speakers included Business Secretary Vince Cable, ex-Dragons’ Den star James Caan and IOD Director General Simon Walker.

Vince Cable championed the awards and praised the Financial Mail for celebrating SMEs and British manufacturing. Cable’s speech highlighted that small and growing companies are essential to the financial stability of the UK and make a huge contribution to job creation and recovery of the economy from the recent recessions.

Cable commented, “There is far too much negativity about manufacturing as a rule, with people focusing only on the bad news stories. It is time we celebrate those firms that are growing and thriving and who will be the manufacturing companies of the future as well as the here and now.” He continues, “The idea that Britain does not manufacture is a ‘myth’. These awards are a fantastic demonstration of that and of the talent that so clearly exists in this sector.”

The awards were presented by ex-Dragons’ Den star and renowned entrepreneur James Caan, who also headed the judging panel for the awards. James gave an inspiring and positive speech on small businesses, entrepreneurship and innovation before presenting the awards.

James: “Judging the awards was extremely difficult due to the incredibly high caliber of entrants. It was a genuine representation of all that is good in British manufacturing. I congratulate the Financial Mail for highlighting the importance of manufacturing and the role that small businesses have to play in the growth and success of this sector.”

Addmaster was awarded the People’s Choice award as voted for by more than 2,000 Mail on Sunday readers who chose their favourite manufacturing businesses from the 8 shortlisted companies. Addmaster was congratulated for its exclusive use of UK manufacturing and for it’s international expansion, mainly due to it’s massive growth in sales of its Biomaster range of antimicrobial additives.

Paul Morris, Managing Director of Addmaster comments, “We have always been passionate about making products in the Britain, even though people said we were mad, that is was unsustainable and that people weren’t bothered about innovation any more but wanted cheap products from the Far East.”

The judges championed Addmaster for its innovative nature in a competitive field and the way it diversified into new markets and areas. Addmaster based in the UK has customers worldwide with 15 international distributors and growing. The People’s Choice award is added to other recent prestigious awards such as the Queen’s Award for Enterprise in International Trade awarded to the firm last year.

For more information on the awards visit the FMWF website at and search for “Made in Britain” or “Addmaster”.


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